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Facebook Super Fans
February 23, 2012 | NYC Read More
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10 Predictions for Digital
March 06, 2012 | Paris Read More
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Vendor Mapping: Social Media
March 15, 2012 | NYC Read More
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Emerging Markets
April 03, 2012 | Paris Read More
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Brands as Media Companies
April 12, 2012 | NYC Read More
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Emerging Markets
May 10, 2012 | NYC Read More
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Facebook, In-Depth
May 21, 2012 | Paris Read More
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Facebook, In-Depth
June 14, 2012 | NYC Read More
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Commerce: e-, f- & m-
September 20, 2012 | NYC Read More
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Commerce: e-, f- & m-
October 11, 2012 | Paris Read More
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e-commerce in China
October 16, 2012 | Shanghai Read More
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Innovation 2012
November 07, 2012 | NYC Read More
Interested in gathering insights and expanding your brand’s reach on the world’s fastest growing platform? Join us Thursday, February 9 at 10am EST for the Prestige 100®: Mobile IQ Webinar.
GET DETAILS| REGISTER NOW
A members-only lunchtime session during which brand marketers will learn how to identify and leverage their most influential Facebook fans.
GET DETAILS| REGISTER NOW
From Google+ Plus to m-commerce, the emergence of Amazon to Facebook sales, NYU Stern Professor of Marketing and L2 Founder Scott Galloway and L2 Research & Advisory Lead Maureen Mullen will present 10 predictions on digital developments that will affect prestige business in 2012.
GET DETAILS| REGISTER NOW
L2 will untangle the complicated web of social media service providers, identifying who does what best—from platforms to campaigns to commerce to metrics and ROI measurement.
GET DETAILS| REGISTER NOW
This lunchtime session will explore the unique challenges and opportunities for successful digital marketing campaigns in Brazil, India, and Russia.
GET DETAILS| REGISTER NOW
In an age where brands have the tools to generate compelling content and connect directly with consumers, advertising is becoming a tax that brands have to pay.
GET DETAILS| REGISTER NOW
This lunchtime session will explore the unique challenges and opportunities for successful digital marketing campaigns in Brazil, India, and Russia.
GET DETAILS| REGISTER NOW
This intensive Clinic will educate marketers and senior management on the future of Facebook marketing and integration into overall brand strategy.
GET DETAILS| REGISTER NOW
After years of double-digit economic growth and urbanization, China now boasts one of the most desirable consumer demographics on the planet. Young, wealthy, and with an eye for Western luxury, these millionaires and billionaires–unlike their fiscally conservative parents–are ready to spend. The supply side, however, has not yet met the voracious demand of China’s “princeling” generation. Among those prestige brands already in operation in China, most have either taken an ineffective retail-space approach or are still trying to determine how best to tap this enormous but complex market. The L2 China Clinic will provide a framework for thinking about the overall opportunity in China for prestige brands and will explore the key digital players and strategies that lead to success.
GET DETAILS| REGISTER NOW
This lunch marks the release of L2′s second-annual Prestige 100®: Facebook IQ study, which benchmarks how 100 of the world’s most iconic brands perform on the world’s largest social media platform.
GET DETAILS| REGISTER NOW
This intensive Clinic will educate marketers and senior management on the future of Facebook marketing and integration into overall brand strategy.
GET DETAILS| REGISTER NOW
Gabe Zichermann, CEO of The Gamification Corp., leads executives and senior marketers from L2′s member brands in a lunchtime discussion of how to use game thinking and game mechanics to create engagement, drive consumer behavior, and build customer loyalty.
GET DETAILS| REGISTER NOW
This half-day, intensive Clinic will explore how prestige marketers can drive sales by giving consumers the ability to transact via a brand’s site (e-commerce); mobile site, smartphone, and tablet apps (m-commerce); and Facebook (f-commerce).
GET DETAILS| REGISTER NOW
This half-day, intensive Clinic will explore how prestige marketers can drive sales by giving consumers the ability to transact via a brand’s site (e-commerce); mobile site, smartphone, and tablet apps (m-commerce); and Facebook (f-commerce).
GET DETAILS| REGISTER NOW
Content from our New York City and Paris clinics on e-, f-, and m-commerce will be adapted for brands doing business—and navigating the online terrain—in China, the world’s fastest-growing prestige market.
GET DETAILS| REGISTER NOW
Our fourth-annual Innovation Forum expands to a two-day format. Presented with NYU Stern School of Business, the Forum will address innovation in digital marketing and implications for prestige brands in a TED-style event.
GET DETAILS| REGISTER NOW
-
-
Facebook Super Fans
February 23, 2012 | NYC Read More
-
Vendor Mapping: Social Media
March 15, 2012 | NYC Read More
-
Brands as Media Companies
April 12, 2012 | NYC Read More
-
Emerging Markets
May 10, 2012 | NYC Read More
-
-
Facebook, In-Depth
June 14, 2012 | NYC Read More
-
-
Commerce: e-, f- & m-
September 20, 2012 | NYC Read More
-
Innovation 2012
November 07, 2012 | NYC Read More
On January 19th, 2012, L2 hosted a half-day, intensive Clinic featuring thought leaders, academics, and innovators from all parts of the mobile ecosystem. The Clinic will take place in a classroom setting with a curriculum designed to increase a manager’s proficiency in, and understanding of, mobile marketing and commerce.
GET DETAILS|REGISTER NOW
A members-only lunchtime session during which brand marketers will learn how to identify and leverage their most influential Facebook fans.
GET DETAILS|REGISTER NOW
L2 will untangle the complicated web of social media service providers, identifying who does what best—from platforms to campaigns to commerce to metrics and ROI measurement.
GET DETAILS|REGISTER NOW
In an age where brands have the tools to generate compelling content and connect directly with consumers, advertising is becoming a tax that brands have to pay.
GET DETAILS|REGISTER NOW
This lunchtime session will explore the unique challenges and opportunities for successful digital marketing campaigns in Brazil, India, and Russia.
GET DETAILS|REGISTER NOW
This lunch marks the release of L2′s second-annual Prestige 100®: Facebook IQ study, which benchmarks how 100 of the world’s most iconic brands perform on the world’s largest social media platform.
GET DETAILS|REGISTER NOW
This intensive Clinic will educate marketers and senior management on the future of Facebook marketing and integration into overall brand strategy.
GET DETAILS|REGISTER NOW
Gabe Zichermann, CEO of The Gamification Corp., leads executives and senior marketers from L2′s member brands in a lunchtime discussion of how to use game thinking and game mechanics to create engagement, drive consumer behavior, and build customer loyalty.
GET DETAILS|REGISTER NOW
This half-day, intensive Clinic will explore how prestige marketers can drive sales by giving consumers the ability to transact via a brand’s site (e-commerce); mobile site, smartphone, and tablet apps (m-commerce); and Facebook (f-commerce).
GET DETAILS|REGISTER NOW
Our fourth-annual Innovation Forum expands to a two-day format. Presented with NYU Stern School of Business, the Forum will address innovation in digital marketing and implications for prestige brands in a TED-style event.
GET DETAILS|REGISTER NOW
-
10 Predictions for Digital
March 06, 2012 | Paris Read More
-
Emerging Markets
April 03, 2012 | Paris Read More
-
Facebook, In-Depth
May 21, 2012 | Paris Read More
-
-
Commerce: e-, f- & m-
October 11, 2012 | Paris Read More
From Google+ Plus to m-commerce, the emergence of Amazon to Facebook sales, NYU Stern Professor of Marketing and L2 Founder Scott Galloway and L2 Research & Advisory Lead Maureen Mullen will present 10 predictions on digital developments that will affect prestige business in 2012.
GET DETAILS|REGISTER NOW
This lunchtime session will explore the unique challenges and opportunities for successful digital marketing campaigns in Brazil, India, and Russia.
GET DETAILS|REGISTER NOW
This intensive Clinic will educate marketers and senior management on the future of Facebook marketing and integration into overall brand strategy.
GET DETAILS|REGISTER NOW
After years of double-digit economic growth and urbanization, China now boasts one of the most desirable consumer demographics on the planet. Young, wealthy, and with an eye for Western luxury, these millionaires and billionaires–unlike their fiscally conservative parents–are ready to spend. The supply side, however, has not yet met the voracious demand of China’s “princeling” generation. Among those prestige brands already in operation in China, most have either taken an ineffective retail-space approach or are still trying to determine how best to tap this enormous but complex market. The L2 China Clinic will provide a framework for thinking about the overall opportunity in China for prestige brands and will explore the key digital players and strategies that lead to success.
GET DETAILS|REGISTER NOW
This half-day, intensive Clinic will explore how prestige marketers can drive sales by giving consumers the ability to transact via a brand’s site (e-commerce); mobile site, smartphone, and tablet apps (m-commerce); and Facebook (f-commerce).
GET DETAILS|REGISTER NOW