The Study

Four Seasons, Hilton and Marriott Top L2′s Second annual Digital IQ Index®: Hotels. The study reveals that differentiated content on site and mobile bookings drive traffic and high margin revenue. The research demonstrates a clear relationship between hotel brands’ Digital IQ® and shareholder value.

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Top 10 Ranking

Top Ten Ranked Brands in the Study

1. Four Seasons
2. Hilton
3. Marriott
4. Hyatt
5. The Ritz-Carlton

6. InterContinental
7. Westin
8. Sheraton
9. W Hotels
10. Fairmont

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