Digital IQ Index®
The L2 Digital IQ Index®: Public Sector measures and ranks the digital competence of 100 organizations across four dimensions: Effectiveness of an organization’s site, Digital Marketing, Social Media, and Mobile.
NASA, The White House, and PETA garnered the top spots in the first annual Digital IQ Index® for the Public Sector. The Index found that while digital participation was nearly ubiquitous across the 100 government offices, most organizations are still taking an old media approach.
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Top 10 Ranking
- National Aeronautics and Space Administration (NASA)
- The White House
- People for the Ethical Treatment of Animals (PETA)
- United States Army
- Democratic National Committee (DNC)
- World Wildlife Fund – U.S. (WWF)
- Republican National Committee (RNC)
- Nature Conservancy
- American Association of Retired Persons (AARP)
- Department of State (DOS)
Download (Full Report) (excerpt)