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Research
The Study
L2′s inaugural Digital IQ Index®: Sportswear report benchmarks the digital competence of 42 global sportswear brands, looking at over 675 data points across four dimensions: Site, Digital Marketing, Social Media and Mobile.
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Top 10 Ranking
| Brand Class | . | Brand Class |
| 1. Nike Genius | . | 6. Under Armour Gifted |
| 2. adidas Genius | . | 7. New Balance Gifted |
| 3. The North Face Gifted | . | 8. Quiksilver Gifted |
| 4. PUMA Gifted | . | 9. Reebok Gifted |
| 5. L.L.Bean Gifted | . | 10. Lacoste Gifted |
| . | . | Ranking out of 42 brands |
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